RICK KNIGHT

I have had the pleasure of having Steve as my executive coach for several years. Steve has a no nonsense way of getting to the core issue and always has practical common sense solutions to consider. I am also grateful that Steve is a person of great integrity that cares about his clients. I would highly recommend him for business people that are truly interested in growing their business.

GARY UFTRING, DEALER, UFTRING AUTOMOTIVE GROUP, PEORIA, IL

Thank you Steve for all you did for our organization this year.  I feel you really brought a lot of great education to all of our leaders and helped us have our best profit year ever!

BEN QUATTRONE, HONDA BMW OF CHAMPAIGN

Our used cars are being seen by a lot more shoppers and buyers since you have been working with us. We have been able to buy more cars off the street too since we started targeting the service drive customers. Our team is starting to understand the importance of marketing the cars on the money from day one, and with more relevant descriptions. –something you made me do. We are now doing over 50 used cars per month. Our overall finance gross is also improving since we are getting more deals in front of finance. The script is “growing” on the staff and we have been role playing in our morning meeting. Thanks for all your help!

DALE POLLAK, FOUNDER VAUTO

While I’m not generally inclined to make recommendations of particular products or services I want you to know that Steve Nickelsen works with many vAuto clients for the purpose of implementing velocity management. I have to say that his clients are almost always among vAuto’s top performers. On this basis, I would wholeheartedly recommend the services of Steve Nickelsen’s group as they are intimately familiar with the nuances and challenges of transitioning from traditional to velocity management.

JOE PHILLIPS, GENERAL MANAGER, UFTRING CDJR, PEORIA, IL

Hi Steve, Thank you for all of your help last year.  Our dealership had our best year ever; I feel your ideas and knowledge helped us achieve these results.  I am looking forward to an even better 2015, thanks again.  

DON DURST, SENIOR VICE PRESIDENT OF SALES   SUBARU CANADA

We selected Steve Nickelsen and his team to develop and introduce a new progressive sales process and train it to all of the Subaru Dealerships in Canada. Since the training, we have doubled our sales in Canada from 15,000 units to over 40,000 units in the past few years, and our average dealer profitability has increase to 3% of sales. Their process improvements and methods are still being followed today at many of our dealerships which has helped us retain great sales people and improve overall customer satisfaction.

GREG GREENWOOD, DEALER GREENWOOD CHEVROLET, YOUNGSTOWN, OHIO

I’ve known and used Steve Nickelsen and his consulting group for a long time. I feel fortunate to have their up to date, real world, process training. I especially have enjoyed his ideas that have helped us to improve our success in recruiting, selection and training for our sales departments. I credit them for much of our foundational success in these areas over the years. Steve is an engaging presenter and coach and my staff and I always look forward to our interactions with him and the opportunity to learn together.

ALEX PARK, DEALER  CRESTMONT AUTO GROUP, CLEVELAND, OHIO

Crestmont has been a client of Steve Nickelsen since 2009. During that time, Steve’s expertise helped us navigate the turbulent economic climate that the past 4 years presented. We have evolved into a more efficient organization with a fresh approach to selling, both in the showroom and in the service lane.

We are proud to be the largest volume Cadillac dealer in our district and in the state of Ohio. Our Hyundai store is the number two volume store in our district. Steve takes a very hands-on approach in his training and after the role-play sessions, the sales staff emerges with the confidence they need to properly attend to every client in your showroom.

Not only does the sales staff learn how to sell on the showroom, they will learn the phone skills necessary to handle incoming and outgoing sales/follow up calls. Steve also specializes in management development and we continue to work with him as we continue to grow.

JOE KNAPP, GENERAL MANAGER, UFTRING CHEVROLET, WASHINGTON, IL

Thanks for your recent help with facilitating our 2015 Goals and forecast meeting. With your helpful guidance, we are able to hold different managers accountable and encourage them to follow the process to get the desired results. Charting the progress has helped  to coach all team members during the implementations of action plans. Looking forward to a big 2015!   

Thanks again.

DAN SCHMIDT, DEALER INFINITI OF COLUMBUS, COLUMBUS, OHIO

Steve is a master at training. None better. He has been involved in training my “green peas” for twenty years. Nickelsen and his trainers understand the reality of our showrooms today. It’s not your daddy’s dealership anymore. Can’t give the newbies the time to succeed? Steve can and he will create an immediate ROI on your training dollars.

BILL STASEK, DEALER   BILL STASEK CHEVROLET, WHEELING (CHICAGO), ILLINOIS

My relationship with Steve Nickelsen dates back to 1996. Steve has been one of the best and most productive consultants I have ever worked with and we look forward to his coaching visits. Unlike so many other consultants, Steve’s messages stick with our people long after he has left. He is a huge “process” guy and we are using processes he shared with us three and four years ago. Better yet, he’s helping us update valuable processes we learned from him 15 years ago. The quality of Steve’s training always produces improved results after each visit and that’s the very reason we keep bringing him back to our dealership year after year.

JOE SERRA, DEALER   SERRA AUTOMOTIVE GROUP, GRAND BLANC, MICHIGAN 23 LOCATIONS THROUGHOUT THE U.S.

I first met Steve 20 years ago when Chevrolet asked him to do a case study of our “no negotiation” selling processes. During that week, I found that he had some really good ideas and best practices – after all for over 8 years he was visited one of Chevrolet’s best dealerships each month to produce an hour-long satellite broadcast.

Because of his knowledge, I asked him to personally plan and help facilitate a meeting of managers from all 20 of our dealerships. He is one of the best and most knowledgeable automotive coaches in the country.

STEVE PORTER, GENERAL MANAGER, UFTRING CHRYSLER, PEKIN, IL

 Steve Nickelsen is a great! Steve has taught us to want to get better, he has shown us through better tracking that the extra business that we are looking for is already coming in the front door. Steve has not only helped us in sales, he has helped us the parts and service department. If you are wanting to get better, call Steve Nickelsen and leave him as number 1 on your speed dial.

VINNY MACULAITIS, DIRECTOR OF MARKETING  MONTROSE AUTO GROUP, AKRON, OHIO 13 LOCATIONS THROUGHOUT OHIO AND WESTERN PENNSYLVANIA

We’ve had the pleasure of working with Steve and his team on several occasions and we have never been disappointed! Steve is one of the more knowledgeable “car guys” I’ve ever met who brings nothing short of the latest and greatest “best practices” and “real world applications” to the table day in, day out! His professionalism and genuine concern for his client’s success (bottom line) exceeds anyone or any consultant we have ever used! His high energy, engaging presentations are anticipated by all involved prior to his arrival. He keeps it real and timely! A consummate professional who goes the extra mile for his clients!

KEN GANLEY, DEALER  GANLEY AUTOMOTIVE GROUP, AKRON, OHIO 28 FRANCHISES THROUGHOUT OHIO

Just a quick note to tell you that our salespeople found your training to be very effective and engaging. The dealerships and the salespeople improved after the training and that is all I can ask! We look forward to future training, and thanks again.

MARK BUSH, DEALER BUSH AUTO PLACE, WILMINGTON, OHIO

We have been working with Steve Nickelsen’s group for about 4 years. When I called Steve in we were selling about 29 used units a month, not making any money and always chasing cash.

Steve helped us set up the process for handling phone calls, Internet leads and used vehicle pricing. Steve brought us the correct software tools and coaching to get us to just fewer than 60 units a month. He also helped increase our customer pay labor and internal labor for the service department and our fixed department is on pace for a record year.

ROBERT KNIGHT, DIRECTOR OF SALES MCDANIEL AUTOMOTIVE GROUP, MARION, OHIO

I have been doing business with Nickelsen Partners for many years. I worked with Steve 25 plus years ago and again here within the last 5-6 years.

I have found that our results steadily improve each month as we continue to grow our dealerships with Nickelsen Partners at our side. Steve brings up to date processes and engaging presentations each time we are together. McDaniel Automotive looks forward to Steve’s coaching and will continue to for many years.

PAUL SERPENTINI, PRESIDENT  UNDERWOOD DODGE CHRYSLER JEEP, WOOSTER, OHIO

I have been a client of Steve’s for over 20 years. He is always on the leading edge of what is going on in industry. You will not find a more motivating speaker and he gives our salespeople a plan to succeed. They enjoy the training and does real world role-playing with them to better prepare them for the floor. I highly recommend Steve and his programs.

JEFF LOUCKS, GENERAL MANAGER, UFTRING-WESTON CHEVROLET CADILLAC, PEORIA, IL

Hi Steve, I wanted to thank you for your guidance this past year and look forward to working with you in 2015. Our pre-own sales were up 115 units over 2013 and our managers feel you were a major part of making this happen. With your help and knowledge, our pre-owned department hit the market with a complete different strategy on how we price our vehicles and  what type of vehicles we need to inventory on the lot. We all are excited and expect all departments to excel in 2015.  Thank You!